TERRASOFT CRM FOR PUBLIC SECTOR

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		CRM-project example

CRM Business objectives:

Attracting new partners:

1. Attracting new sponsors and retaining existing ones thanks to working according to business processes.
2. Target marketing based on partner segmentation (by type, importance, status, size).

Improving manager effectiveness:

1. Routine automation by using business processes.
2. Information search and analyzing.
3. Bulk email sending using templates.
4. Automatic report building.

Organizing team-work:

1. Access to the single database from everywhere in the world.

1. Tracking project stages.
2. Project team organizing.

Storing the participant and sponsor information:

1. Participant and sponsors single data source.
2. Associations between contacts and companies.
3. Storing the interactions history with sponsors and participants.